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audienca e synuar

The identification of a group of potential consumers who have specific characteristics in common.

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marketing i drejtpërdrejtë
Advertising; Marketing communications

An interactive system of marketing which uses one or more advertising media to effect a measurable response and/or transaction at any location.

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Advertising; Marketing communications

A method whereby the advertiser provides the consumer with a means of communicating directly with the organization.

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The identification of the specific goals which advertising is designed to fulfil.

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